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Recent Works

Crafting User Experiences

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#SuperApp

Digital Distribution platform

With a mission to expand into 2 lakh villages within 12–18 months, The Platform provides essential services such as account opening, fixed deposits, credit access, and loan facilitation to underserved areas.

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#Mobile Application

Major Incident Reporting

A enterprise mobile app that let's the Service Delivery heads of production support projects communicate Major Incidents to TCS leadership in a timely manner that may cause major business disruption or revenue loss/credibility loss to customer.

Other Works

Other Innovative Design Solutions I've Created

Mobile Phone
#SuperApp

Ultimatix Super App

The Super App aimed to serve as a comprehensive digital ecosystem for over 4 lakh MNCassociates, streamlining their daily professional tasks and enterprise services through a single, unified platform. The super app integrates all essential tools, services, and workflows that a TCSer requires for smooth functioning.

Computer with Graph
#Mobile Application

Major Incident Reporting

A enterprise mobile app that let's the Service Delivery heads of production support projects communicate Major Incidents to TCS leadership in a timely manner that may cause major business disruption or revenue loss/credibility loss to customer.

Store Website Welcome
#Enterprise Web App

Supplier Intelligence Platform

Identify the right suppliers, quickly. A platform that let's the buyer easily search, evaluate and identify right supplier for their sourcing waves.

Eco-Conference Web Design
#Wev Application

Discussion Forum 2.0

Effective and seamless communication of a buyer with it's supplier. An integrated component that lets the buyer effectively communicate and decide critical decisions with multiple suppliers over a common document.

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About Me

A data driven and experienced UX designer with a genuine passion for all aspects of the design field. For the past 8+ years, I have strived to craft the most delightful digital experiences by keeping users and business goals at the heart of my design practice.

I work with diverse product, engineering teams to pave new product/service directions that delivers fruitful experiences to the users as well bringing positive solutions to corporate strategy.

 

An agile/lean mindset adept at taking system approach to design to reduce production costs, shorten time to market and improve overall quality.

Skills 

Crafting experiences that captivate, I bring concepts to life through meticulous attention to detail, ensuring every stage from idea to execution leaves a lasting impression.

WhatsApp Image 2025-04-18 at 6.34.00 PM.jpeg

About Me

A data driven and experienced UX designer with a genuine passion for all aspects of the design field. For the past 8+ years, I have strived to craft the most delightful digital experiences by keeping users and business goals at the heart of my design practice.

I work with diverse product, engineering teams to pave new product/service directions that delivers fruitful experiences to the users as well bringing positive solutions to corporate strategy.

 

An agile/lean mindset adept at taking system approach to design to reduce production costs, shorten time to market and improve overall quality.

Skills 

UX designer with 10+ years of experience, driven by data and a deep passion for impactful design.

Hi, I'm Farheen, currently working as UX Specialist at HDFC Bank in Mumbai.

Career Timeline

Product Designer II

2022 - Present

HDFC Bank

Product Designer II

2022 - Present

HDFC Bank

Product Designer II

2022 - Present

HDFC Bank

Worked with top companies
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Recommendations

Farheen is a proactive and tireless contributor who would make a great addition to any team. She is self-motivated and self-made girl. I am very much impressed on her psychology, to learn in every moment.

 

Good knowledge of designing. Very much hands-on in new UX tools. I would highly recommend her for any position related to UX, as she naturally rises to the occasion when presented with something she is passionate about.

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Abhishek S

Product Designer

I was fortunate to work with Farheen building a new and complex web app, she brought a huge amount to the team; working with stakeholders to deliver the UX but also producing great design ideas of her own.

 

Where the UX was not optimised Farheen showed a willingness to challenge the design and offer better solutions and throughout the project we received nothing but positive feedback about her.

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Matt Howard

Director of Data & Architecture at Marie Curie UK

I have worked with Farheen closely for around 2 years. She is a quick learner and always eager to achieve perfection at whatever she does. She was always ready to take up the toughest challenges with a smile on her face.

 

She managed to learn software’s like Photoshop and Axure while on the job and has now mastered them. She is a rare combination of a UX designer who loves to code too. I am sure she will be an excellent addition to any team she becomes a part of. 

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Aarti Pandit

Design Manager, TCS 

Farheen is a level-headed individual who is very receptive to ideas, feedback and criticism — some of the important traits a designer should posses. She goes beyond the call of duty, delivering more than what's expected. 

For Farheen, learning never stops. Right from the time when she came for the interview she has been seen discussing, reading and learning the nuances of the trade. She keeps abreast with the latest happening in the world of experience design. 

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Yogesh B

Director, DesignOps at JioCinema

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